Ragan Insider Russell Working
6 tips for newsjacking—and content marketing—smarts
Thinking about tweeting during the Super Bowl—or the next terrorist attack? Slow down and pick up some tips from Shel Holtz.
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Ragan Insider Russell Working
6 tips for newsjacking—and content marketing—smarts
Thinking about tweeting during the Super Bowl—or the next terrorist attack? Slow down and pick up some tips from Shel Holtz.
Ragan Insider Ragan Staff
The ultimate gift guide for communicators
Whether you’re looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
Ragan Insider Mignon Fogarty
Me, myself and I: Keep them straight for clear meaning
Easy guidelines for knowing when to use which.
Ragan Insider Mignon Fogarty
Me, myself and I: Keep them straight for clear meaning
Easy guidelines for knowing when to use which.
Ragan Insider Russell Working
5 ways to create hospital videos that bring ROI
Ask patient advocates for advice. Win doctors’ trust. Remember that emotion trumps logic. Learn from Arnold Palmer Hospital for Children’s compelling videos.
Ragan Insider David Pogue
Perfect PR pitches: Former NYT tech columnist picks his favorites
Critics depend on PR pros for alerts about new product launches. David Pogue identifies two pitches that grabbed his attention.
Ragan Insider Russell Working
7 ways to successfully pitch TV
Are TV stations ignoring your pitches? Producers are swamped. Get to the point. Call at the right time. And pitch with video.
Ragan Insider Russell Working
14 ways to reach the media
Having trouble getting the press’ attention? Be a first responder. Help reporters when there’s nothing in it for you. And rewrite that Twitter profile—even if you are a yoga-loving birdwatcher.
Ragan Insider Kristin Long
How Microsoft’s storytelling approach makes the brand money, changes perceptions
Microsoft’s chief storyteller explains how his team finds and tells stories that attract customers, change perceptions and make the brand money. He explains how you can do it, too.
Ragan Insider Russell Working
What was the greatest speech ever—historical or fictional?
Inspired by an Atlantic Monthly article, Ragan.com asks around. ‘We shall fight on the beaches’? Sure. But ‘soft, wet kisses’ from ‘Bull Durham’? Ewwww.
Ragan Insider Russell Working
What was the greatest speech ever—historical or fictional?
Inspired by an Atlantic Monthly article, Ragan.com asks around. ‘We shall fight on the beaches’? Sure. But ‘soft, wet kisses’ from ‘Bull Durham’? Ewwww.
Ragan Insider Alan Pearcy
The media pays its respects to JFK: 50 stories after 50 years
Fifty years following the late president’s assassination, the world stops to reflect back at the life and the man who was John Fitzgerald Kennedy.
Ragan Insider Laura Hale Brockway
8 great books for writers
As the holidays approach, consider one of these tomes to offer a little humor to a writer in your life, even if that writer is yourself.
Ragan Insider Russell Working
7 ways to inspire your audience through stories
Fighting Nazis with obsolete rifles. Overcoming a childhood deformity to win the Olympics. Battling Alzheimer’s disease. Choose stories they’ll remember. Here’s how.
