10 ways for professional writers to hone their craft
For casual scribes, stringing words together can be a bit of a lark. Professional communicators, though, must adhere to higher standards. Embrace these practices for ongoing improvement.
For casual scribes, stringing words together can be a bit of a lark. Professional communicators, though, must adhere to higher standards. Embrace these practices for ongoing improvement.
Using blogs, infographics, media interviews, even visits to mosques, doctors and communicators are emphasizing the importance of vaccination—and dispelling ‘anti-vaxxer’ mythologies.
Robert Half—a staffing agency—takes readers beyond the walls of work when it covers its employees, drawing lessons from their surfing, football and military experiences.
As another National Grammar Day arrives, we look again at the century-old ‘Elements of Style,’ which many writers find fusty and sexist. Still, it offers some timeless tips for today’s scribes.
100 years on, ‘The Elements of Style’ holds sway over generations of writers and editors, despite its sporadic contradictions to the go-to reference for modern journalists. Which do you follow?
Do you respond via customers’ preferred channel? Do you listen beyond just mentions? Do staffers use your social media management system to share? Tips from the computing giant.
Few companies deal with as many employees on the go as an airline. Find out how Alaska and its sister brand Horizon Air stay in touch with pilots, flight attendants and others.
Recycling content, highlighting historical employees and calling for contributions, the English language’s leading lexicon celebrates its past with a ‘globular organ of sight’ to the future.
These days, if a hurricane sweeps through or tornado descends, you might be called on to post a video. Here’s what Con Edison did when its volunteer crews helped restore power in Puerto Rico.
E.B. White helped turn a professor’s rhetorical manual into an international hit. A look at the abiding lessons of Strunk and White’s ‘The Elements of Style.’
Should your executives be on Twitter or LinkedIn? To answer that, start with a strategic question: What are your communication goals?
Those moving, talking images are a brilliant way to tell stories and put your experts front and center. Yet in order to succeed, you must figure out your end game.
The promoters who ballyhooed 19th- and early 20th-century circuses were the creators of modern PR. The shows under canvas have mostly vanished, but lessons remain.
It’s a new year and many organizations have a positive outlook. However, plenty can still go wrong, and savvy pros should take precautions.
The 800,000 government employees and contractors affected by the shutdown can obtain payment plans, grab free meals, learn languages and watch films for free.