An employee’s guide to handling a social media crisis
Your company doesn’t have a crisis plan? Follow this guide so you’re prepared when disaster strikes.
Your company doesn’t have a crisis plan? Follow this guide so you’re prepared when disaster strikes.
‘Have talking points’ and ‘don’t go off the record’ aren’t always the best responses, advises this crisis management consultant.
Allegations that Walmart bribed Mexican officials will become a sustained PR crisis for the company. Thus far, its PR response will hold up against attacks.
A study corroborates the long-held belief that compassion to wronged parties plays a critical role in restoring a brand’s reputation.
You must communicate with news outlets during a PR firestorm, of course, but keeping these other groups in the loop can boost your messaging efforts.
Crisis expert and author Jonathan Bernstein explains why so many companies don’t have worthwhile crisis plans, and why they need them.
A new report from Altimeter Group found that companies could avoid or diminish three-fourths of social media crises with additional resources.
NYC transit scurried to let 8.5 million riders know about a bus, train and subway shutdown. Others communicated with employees amid blackouts.
Businesses, officials and other communicators dust off plans for reaching employees and the public as Hurricane Irene descends.
These 10 questions highlight how vulnerable you’ll be when disaster inevitably strikes
There’s no undoing damage that’s already done. Make sure you don’t further unnerve your public with faulty, unclear or misleading updates.
Think you’re ready to preserve your reputation online? Take this self-exam honestly and you’ll know the answer.
Thousands of passengers and crew members from the disabled Splendor cruise ship are back on dry land; experts disagree on whether Carnival’s response was out to sea.
Experts say companies have to be ready for ‘continuum of risk.’
Speed, sincerity and sustainable action are essential to riding out the storm.