Search Results (planning)

Tactics for gaining exposure and engaging potential clients.

There are big benefits from getting this ‘brand’ out there before, during, and after your live presentation.

One way to engage people in conversation about a topic of interest to your organization is hosting a Twitter chat. There are a few common-sense rules to keep the conversation sharp and flowing. Here’s how.

Are laptops, surveys, focus groups, and market research dead and gone? Will you do marcom and PR from your mobile phone? Social media expert Gini Dietrich hazards a guess about what will be hot in 2011.

Are you looking to develop widespread brand awareness or to form groups of articulate, energetic consumers who are passionate about your company’s products? These are two separate goals, asserts this expert.

The self-assigned label seems to be the new black.

Swedish Medical Center doctors go tweet it on the mountain, using literally high-tech backpacks.