Ragan Insider Michelle Garrett
6 PR takeaways from the reboot of ‘American Idol’
The new-look competition offers more than incredibly talented—and humorous—contestants. Consider these PR lessons from the hit show.
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Ragan Insider Vicky Zeldin
9 tips for compiling employee surveys—big and small
Whether you’re looking for quick answers to solve a pressing problem or gauging companywide engagement, these tactics will help you derive clear, important data to guide future decisions.
Ragan Insider Beki Winchel
Starbucks chief apologizes via dual channels for racial incident [UPDATE]
After two black men were arrested for trespassing at a Philadelphia location as they waited for a friend, critics decried a double standard. The CEO vows, ‘This is not who we are going to be.’
Ragan Insider Michelle Garrett
6 PR takeaways from the reboot of ‘American Idol’
The new-look competition offers more than incredibly talented—and humorous—contestants. Consider these PR lessons from the hit show.
Ragan Insider Michael MacMillan
5 time-wasting exercises that bog down communicators
Are cobwebs forming while you await that ‘essential’ approval? Don’t wait for it. Seek forgiveness instead of permission. That’s just one way to get more real work done.
Ragan Insider William Comcowich
7 essential skills for today’s PR pro
As technology flourishes, as visual content draws more eyeballs and as the internet becomes a global playground, the game is rapidly changing for communicators. Hone these key abilities.
Ragan Insider Ragan Staff
‘Crisis’ and ‘panic’ don’t have to go hand in hand
Crises aren’t always avoidable, but following these steps will help you stay calm and protect your organization.
Ragan Insider Brendan Gannon
30 jobs in the PR and marketing world
Why will so many people be spending April 7 soaking up the suds? Find out, and then check out our roundup of current jobs openings.
Ragan Insider Michelle Garrett
7 ‘soft skills’ all PR pros should master
Some skills that make or break a PR career are hard to quantify. What are the intangible qualities that send a PR pro to the top of the class?
Ragan Insider Ted Kitterman
Panera’s attempt to downplay data breach backfires
When the bakery and restaurant chain tried to say only 10,000 accounts were leaked online, security reporters were ready to prove them wrong. Here are some lessons from this PR misstep.
Ragan Insider Beki Winchel
5 types of tools for freelance communicators, PR pros and marketers
Whether you’re a solo communicator or a remote account executive for an agency, consider these resources, which can help you collaborate, protect client information, measure and more.
Ragan Insider Ted Kitterman
YouTubers share shock and sadness after shooting
After a disgruntled YouTube creator opened fire at its California headquarters, some are speaking out about gun control, open campuses and the platform’s monetization policy.
Ragan Insider Adam Fisher
8 crisis myths you should ignore
There are many approaches to mitigate a PR fiasco, but some tactics are misguided—and dangerous for your reputation. Make sure you avoid committing these common mistakes.
Ragan Insider Russell Working
7 tips for better data-driven stories
Ask ‘So what?’ Illustrate trends with customers or employees. Find mini-stories in annual reports. Numbers-heavy stories needn’t be a snooze.
Ragan Insider Brendan Gannon
30 jobs in the PR and marketing world
Find out if you’re making these costly mistakes when compiling your professional résumé. Then, check out our roundup of current job openings.
