Anyone else tired of talking about PR measurement?
It’s this author’s pet peeve. Don’t be so quick to discount clips—nor attack the person who suggests they matter. Measure what you can, and move on.
It’s this author’s pet peeve. Don’t be so quick to discount clips—nor attack the person who suggests they matter. Measure what you can, and move on.
We get the point; no need to say it twice. Eliminate duplication for concise writing.
Some fall into the business category, while others are pleasure reads. (And yes, ‘Fifty Shades of Grey’ is among them.)
This post has everything you need to know before, during and after a disaster.
Just when you thought there was an unending supply of words that could be combined and shuffled to satisfy, gratify, and aggrandize any industry megalomaniac …
If you can overcome aggravations like these, you’ll enjoy an exhilarating career as a freelancer or independent worker.
From promoted posts to the new like button, here’s what you need to know.
Your hashtag gets hijacked, an employee goes rogue, and other social media horror stories.
Your company has multiple Facebook pages and follows spam bots on Twitter? Get to the bottom of the problem with these tips.
One key element is missing: storytelling. A recent anti-jargon conference leaves the author underwhelmed.
Ready to load up PowerPoint? Not so fast—that doesn’t happen until Step 5. Before that, you’ve got some work to do.
The airline is moving into lots of new markets in the coming months, so it’s introducing itself to new potential customers with a TLC show, “On the Fly.”
It’s you, a microphone, and an audience. What stands between you and flop sweat is solid preparation. Here’s what you need to know.
From the Secret Service to Boeing, organizations are preparing to get out their side of the story at the massive gathering in Chicago.
It all depends on the timing and what you want your audience to do. Here’s what you need to know.