Ragan Insider Kristin Long
6 types of employees—and how to win each over
A new Weber Shandwick report segments employee types, and explains how to communicate with each to make them brand advocates.
Search Results (content management)
Ragan Insider Nick Ehrenberg
Best and worst hashtag practices for online marketers
On Twitter and some other platforms, the # affords social media managers ample opportunities to promote a brand—done properly. If you commit certain missteps, you’ll do more harm than good.
Ragan Insider Heather Smith
Steer clear of these 15 social media mistakes
Not resizing your images, linking directly to products or using hashtags properly will irritate customers and negatively affect your organization’s sales.
Ragan Insider Carrie Morgan
The art of the perfect follow-up
Your press release email didn’t bounce back as undeliverable, but you’re not getting any response. Here’s how to follow up and, more important, how to proceed before you do so.
Ragan Insider David Zaleski
9 workplace policies your organization should have
Happy employees are productive employees—and they’re not likely to be looking for another gig.
Ragan Insider Gini Dietrich
8 steps to fix your online reputation
Negative reviews, untrue comments, and trolls are pushing their way to the top of search rankings. Here’s how to clean up what’s being said about you online.
Ragan Insider Kristin Long
Infographic: 5 employee engagement myths—busted
Managers know how to engage their staff, recognition programs don’t improve the bottom line, and other myths that, if you believe them, can harm your organization.
Ragan Insider Kristin Long
Infographic: 5 employee engagement myths—busted
Managers know how to engage their staff, recognition programs don’t improve the bottom line, and other myths that, if you believe them, can harm your organization.
Ragan Insider Russell Working
‘Downton Abbey’ rules for social media measurement
Even the folks behind PBS’ post-Edwardian drama worry about measurement. Hear how PBS tracks social media, and why ROI isn’t the best metric.
Ragan Insider Gerard Braud
5 lessons learned from Malaysia Airlines’ crisis response
The five problems you will likely encounter when faced with a prolonged crisis on a global scale.
Ragan Insider Rachel Miller
The state of internal communication in the U.K.
Have you ever wondered what challenges internal communicators face in other countries? A new survey from the U.K. reveals the state of the industry for our friends across the pond.
Ragan Insider Pam Dyer
7 ways to increase your Facebook ‘likes’ in minutes
Here are easy yet exceedingly effective ways to expand your fan base and engage with your target audience.
Ragan Insider Steve Prosinski
Yammer reduces email deluge for Verizon employees
Verizon Wireless introduces the social media network to improve internal communications and reduce the quantity of emails that overwhelm employees.
Ragan Insider Stuart Bruce
Why you should drop your Twitter disclaimer
The author contends that not only do they not protect your employer from your high-voltage tweets, they could even increase the potential peril. Oh, and verify info before you RT it.
Ragan Insider Alexandra Jacopetti
25 online tools every marketer should know
It’s hard to keep track of all you’re responsible for, and almost as hard to keep track of the time-saving platforms available to assist you. Here are more than two dozen of the best.
