Lessons PR pros can learn from childhood novels
Kate Connors insists there is a strong moral element in the best childhood literature, and that adult communications professionals would do well to remember that these lessons still hold.
Kate Connors insists there is a strong moral element in the best childhood literature, and that adult communications professionals would do well to remember that these lessons still hold.
A chagrined and enraged local politician in Maryland sees his bullying and threatening of a reporter blow up in his face. He admits this isn’t the first time his bluster has back-fired.
The company’s PR problems are far from over. Additional internal information, including a collection of nasty emails, is currently making rounds on the Internet.
The smoking-related term beat out other modern contenders such as ‘bae,’ ‘slacktivism,’ and ‘normcore.’
Don’t let the money spent on branding and media relations go to waste with an angry response to a negative Yelp comment. Pros can use these tips to calm angry consumers and repair a company’s reputation.
The social network’s executives recently revealed Facebook Safety, which enables users to alert loved ones of their status and search for friends’ updates after a calamitous event.
Satya Nadella took considerable criticism after his remarks at an event for women in the tech industry. He apologized shortly after the event.
The social network’s chief technology officer explained the motivation behind the 2012 research which manipulated users’ emotions and said things should have been ‘done differently.’
After a 10-day period of silence, the NFL commissioner spoke to reporters and apologized for the league’s mishandling of domestic violence involving players. Many still call for his resignation.
Is the clothier continually applying a tin ear to its marketing decisions? Or is its appalling tastelessness deliberate—just to make a buck—and deserving of a coverage blockout?
Ever wonder why the boardroom ignores you? You have no credibility without measurement.
The day before the Fourth of July, the brand’s Tumblr reblogged a famous image of the space shuttle exploding with the tags “#smoke” and “#clouds.”
After The Netherlands defeated Mexico in the round of 16, the airline posted an image of a “departures” sign with a stereotypical image of a Mexican man.
After The Netherlands defeated Mexico in the round of 16, the airline posted an image of a “departures” sign with a stereotypical image of a Mexican man.
On social media, when something goes wrong it escalates quickly. Here’s advice about how your Twitter team should (and shouldn’t) respond.