7 steps to improving your writing
From simply increasing your consumption of other authors’ works to fine-tuning your editing process, these tips can help you hone your craft.
From simply increasing your consumption of other authors’ works to fine-tuning your editing process, these tips can help you hone your craft.
Being able to produce compelling copy or clean press releases is an important skill for those entering the communications industry. Here are a few things to keep in mind.
As publishers seek ways to stimulate change, the media giant takes the outward-facing idea of a business-style card and turns it into a source of inspiration for its employees.
Still looking to land that first professional position? Maybe you’ve landed a gig and you’re feeling your way. These works offer guidance and examples of personal courage. Read on.
Your blog post or video might be captivating and inspiring, but unless you spread the word, it won’t reach your target audience and beyond. Try these approaches.
Marketers capitalize on the attention of 12.2 million viewers that Fox Network’s latest musical drew in. Celebrities were the focal point for audiences on social media.
What do Kobe Bryant and Paul McCartney have in common? They practice their respective crafts to improve. Writers should do so, too. Try these tactics to keep your writing skills sharp.
From Grammar Girl’s weekly batch of helpful tips to guidelines on self-publishing, the array of options will prove helpful to scribes of all types.
Did the organizations’ designated tweeters compete ably with the amusing confessions by office jokesters? Only if the brand managers were witty.
More depends on a good headline for a post than you might imagine. Social research has uncovered powerful truths about writing a headline that inspires lots of online sharing.
Inboxes today brim with offers, pitches and solicitations, and more people than ever are receiving email on their phones. Here’s guidance on how to grab your recipients’ attention.
The next time you plop on the couch, tune in to ‘How to Get Away with Murder,’ ‘Game of Thrones’ or ‘Parks and Recreation.’ Prominent characters provide excellent PR inspiration.
Your brand reaches new dimensions that your competitors can’t even fathom, but if the tone of your messaging doesn’t deliver that excitement, your branding has failed. Try these approaches.
Inspired and inspiring, these presents will warm the hearts—and the hands—of the freezing freelancers, aspiring authors and pithy poets on your shopping list.
This PR firm took inspiration from Jimmy Kimmel, and showcased several pitches that drive reporters nuts.