5 questions every social media policy must answer
If you have no policy, or if it doesn’t address these topics, it’s time for a rewrite.
If you have no policy, or if it doesn’t address these topics, it’s time for a rewrite.
Crisis communicators, internal communicators, PR pros, and social media experts share the words of wisdom that have stuck with them.
Both sides are battling to a draw as the city’s first teachers strike in 25 years goes into its second day.
Not sure exactly how online networking can help your organization or brand? You’re in plentiful company, but it’s time to get moving.
Every practitioner needs to take business school classes and realize there’s more to PR than media relations, argues this agency owner.
The company apologizes after changing its mind on a new staffing plan that reduced hours and sparked layoff rumors.
You’re not required to give an immediate response, but you are required to give an accurate one. So when is it appropriate to use social media in real time?
Get a comprehensive list of social media tools, measurement tips, and helpful hints on how to stay sane in our round-up of the first #RaganSocial Twitter chat.
Someone claiming to be a Delta Airlines employee doled out the snark in a Reddit thread this week in response to customer complaints. Should Delta step in? If so, how?
Advanced social media skills and public speaking are the top two classes communicators would take if they could go back to school, according to a new Ragan poll.
The author’s Colorado home might be in the path of the blaze, and he’s staying close to his Twitter feed for his updates, not the local news.
Don’t lose sight of your internal family. Follow these guidelines to foster engagement and tap into staffers’ ideas and insights.
Your hashtag gets hijacked, an employee goes rogue, and other social media horror stories.
As anti-NATO demonstrators target Boeing, crisis experts tell how to reach out to the public—and the crowd. Would milk and cookies change minds?
The bank’s CEO admits to ‘egregious mistakes,’ but it may be impossible to talk his way out of damage from the bank’s recent $2 billion loss.