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A frustrated Target employee sent an email to Gawker ranting about the retail store’s corporate culture. Target’s CMO responded perfectly.
First Security Bank’s Only in Arkansas website celebrates the state, its festivals, and the Frito chili pie. What it won’t plug is its savings accounts—or its customers.
Long hours, tight deadlines, and high stress are facts of life in the PR profession, but there are mechanisms to help you cope and keep your enthusiasm.
Most organizations measure internal communications, but most are dissatisfied with the results, a new survey reveals. Why is that?
Negative reviews, untrue comments, and trolls are pushing their way to the top of search rankings. Here’s how to clean up what’s being said about you online.
ROI from public relations campaigns often manifests itself in intangible ways. You can’t gauge something unless you can identify it. Here’s what to look for.
The 2014 Winter Games came to a close Sunday night after a rather bumpy road, PR-wise. But were they really that much worse than previous Olympiads?
In a time of paper communication and wildcat strikes, union members were trading rumors on Facebook. Management was left out. Here’s how an airline brought the discussion inside.
The father of a girl killed in a car crash received a mailer from Office Max addressed to “Mike Seay, Daughter Killed in Car Crash.” Its crisis communications response leaves a lot to be desired.
It’s time to sound off, PR pros. Does the main character in the ABC drama accurately depict what it’s like to work in PR?
Tattletales and finger-pointers serve only to annoy. Problem-solvers win the day.
It’s time to retire this tired social media buzzword.
An infographic from Addvocate demonstrates what might happen if you find yourself posting to your accounts while knocking back a few.
Spokespeople can take some cues from children on how to deal with journalists and tirelessly—even relentlessly—get their key messages across.
