5 marketing certifications that matter to recruiters

You’re looking to kick-start your career in marketing—as are thousands of others—so you must find a way to stand out.

Set yourself apart by earning marketing certificates to show real-world, concrete experience and skill. When a résumé lists certain marketing certifications, recruiters are more likely to believe the applicant has the tenacity to keep learning and to better themselves.

Here are five marketing certifications that will grab a recruiter’s attention:

1. Facebook Blueprint

While Google invests in smart home technology and self-driving cars, Facebook is devoting developer energy into its advertising space. Plus, the platform is continually etching out fractional improvements in their machine learning algorithms.

With this devotion comes problems. Facebook takes risks and often gets it wrong. The platform can be buggy, and the sheer amount of data it collects causes it to be front and center with security concerns. However, Facebook has stepped up to the challenge of the new General Data Protection Regulation and continues to be a vital tool for marketers.