Writing for a weary, worn-down workforce
COVID-19 continues to put communicators in a tough spot. Here’s how to maximize your output and creative energy during this anxious, stressful time of life.
It’s OK if you’re feeling fed-up, sluggish, worried or just plain lousy these days.
It’s understandable. Chances are your employees and colleagues are struggling mightily, too. We are, still, firmly in the grip of a global catastrophe, with no happy or tidy ending in sight.
However, that doesn’t mean your work must suffer or be a gloomy slog. Communicators are in a position to find and share good news—or to at least be uplifting, informative beacons in the middle of a storm. Here are three ideas to keep in mind as you craft messaging amid an ongoing pandemic:
1. Write for yourself, too.
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