VIDEO: How young communicators can use data to inform their campaigns
We chatted with Maddie Simko, senior account supervisor at Marina Maher Communications as part of NextUp, a video series highlighting the brightest young minds in comms.
Ragan Communications partnered with D S Simon Media to produce “NextUP,” a new video series that asks rising communications stars to forecast the future of comms in their own words.
In our latest conversation, Maddie Simko talked with Isis Simpson-Mersha and Dante Muccigrosso from Ragan and D S Simon Media about how she uses data and analytics to inform and plan client campaigns, the importance of staying curious and asking questions, and more.
Check out the full video:
Check out the transcript of our conversation with Maddie here.