Tips for handling crises, from spammers to terrorist attacks
No one wants to deal with an atrocity—nor the media madhouse—like that of the Boston Marathon bombing. Or to fend off foreign spammers. But are you preparing for the worst?
Editor’s note: This story is taken from Ragan’s distance-learning portal RaganTraining.com. The site contains hundreds of hours of case studies, video presentations, and interactive courses. Learn more about this session.
A crisis can be as terrifying and public as a bomb blast in the center of Boston, or as invisible as an attack by enraged foreign spammers that destroys a tech company.
Whatever crisis may hit your organization, you can prepare by learning from the crucible other organizations have passed through.
In a three-part set of Ragan Training videos, “Crisis communications: From the Boston Marathon bombing to foreign spammer attacks,” three veterans present case studies and offer tips for your organization.
Here are some organizations that have been tested by fire:
BETH ISRAEL DEACONESS MEDICAL CENTER
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