The book of Jobs: A study of the master presenter

A review of The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience, by Carmine Gallo

Steve Jobs is the exception to the rule—a corporate executive whose product introductions captivate audiences as powerfully as the best motivational speakers. He’s a college dropout whose eloquent 2005 Stanford University commencement address has been watched by more than 4 million people on YouTube.

What’s the source of his eloquence and what are the presentation secrets of Steve Jobs? Carmine Gallo answers these questions in his impressive new book.

The Presentation Secrets of Steve Jobs is a book that a speechwriter can love. Gallo quotes from sources such as Nancy Duarte’s Slide:ology and Garr Reynolds’ Presentation Zen. He even has a sidebar on JFK speechwriter Ted Sorensen’s influence on Barack Obama titled, “What the World’s Greatest Speechwriters Know.”