Virtual Certificate Course

Diversity, Equity & Inclusion

Jan. 11, Jan. 18 & Jan. 25 1-3 p.m. ET Virtual


Start the year out right with this must-attend course to secure your seat at the DE&I table!

Skills to Create, Communicate & Quantify a DE&I Communications Program

Includes DE&I Communications Certificate Upon Completion of Course

Drive culture change • Foster inclusion and learning • Amplify marginalized voices at work • Take a leadership role • Promote civility and respect at work • Disrupt biases • Partner with Employee Resource Groups (ERGs) • Draft a DE&I communication plan and measure results

This three-module, virtual interactive course will outline exactly how you can help create, contribute to and communicate more effective DE&I communication plans and programs. The curriculum, classroom collaboration and workshop guests will help you transform your best intentions into actionable plans with measurable goals.

Join your host Ragan Consulting Group’s Kim Clark, co-author of the book, The Conscious Communicator: The fine art of not saying stupid sh*t, plus guests to assert a stronger role for yourself in DE&I, create a custom DE&I communications action plan and deliver a DE&I communications strategy that builds a more inclusive future for your workforce.

Included in this class:

  • “Office hours” to consult with your instructor
  • DE&I assessments for yourself and your organization
  • Interactive breakouts and networking with fellow attendees
  • Interactive Q&As with expert guests leading DE&I programs
EXCLUSIVE FOR ATTENDEES

CLASSROOM MATERIALS:

  • The Implicit Bias Test
  • Check Your Privilege Quiz
  • DE&I IQ Short Assessment
  • DE&I Communications Plan Outline
  • Inclusive Language Checklist
  • Measuring the Moments that Matter
  • DE&I Organizational Assessment Grid

PRESENTERS

Kim Clark
Diversity, Equity and Inclusion Communications Consultant
Ragan Consulting Group
Read bio
Global Head of DEI
NeuroLeadership Institute
Read bio
Rev Deb Johnson
Faculty Member
Executive Leadership Diversity Institute UCLA Anderson Graduate School of Business
Read bio

Chief Communications Officer
People For the American Way
Read bio
Director General of Communications
Justice Canada
Read bio
Vice President, Corporate Communications
Navy Federal Credit Union
Read bio

AGENDA

Join to hone the skills you need to help create, communicate and measure a DE&I communications program for your organization. You’ll receive assignments, a certificate of completion and a framework for a DE&I communications plan you can tailor to your organization.

Jan. 11, 1-3 p.m. ET
DE&I and the Communicator’s Role: Foundations of a DE&I Communications Program

Too many DE&I programs fail to go beyond good intentions, often because it’s not embedded in every department in the organization. This session will give you a roadmap that advances DE&I at your organization — and your role as a leader in communications in it. You’ll learn:

  • The FAQ: What is DE&I — busting myths and misconceptions
  • The “Why of DE&I”: Articulate your organization’s deeper DE&I purpose using communications
  • The communicator’s role: Your part in empowering DE&I communications across the organization
  • How unconscious bias derails DE&I communication efforts
  • Allyship and accompliceship for communicators: Inclusive language and visual representation
  • How microaggressions undermine an inclusive culture — and how to stop them
  • Managing DE&I backlash

Light Homework:

  • Take an Implicit Bias Test
  • Take the Check Your Privilege Quiz
  • Pick a communication within your organization and rewrite it to be more inclusive & representative
  • Bring the before and after
Rev Deb Johnson
Faculty Member
Executive Leadership Diversity Institute UCLA Anderson Graduate School of Business
Read bio
Kim Clark
Diversity, Equity and Inclusion Communications Consultant
Ragan Consulting Group
Read bio
Week 2: Communicating DE&I
Jan. 18, 1-3 p.m. ET
Next Steps: How to Add a DE&I Lens to Your Communications

Now that you have the basics down and assessed where you stand, let’s take the next step and turn the spotlight on communications so you can impact DE&I for the better throughout the organization. You’ll learn:

  • What “Performative Communication” looks like and its impact on the organization
  • Cultural moments, social justice issues and creating DEPTH to your communications
  • Tapping DE&I champions: How to partner with HR, ERGs and engage leaders
  • Develop strategies that you can use to overcome barriers to communication with those who identify as different from one another
  • Apply your knowledge of diversity, equity, and inclusion to create more effective messaging for your audience

Light Homework:

  • Take the DE&I IQ short assessment
  • Complete DE&I comms plan exercise
  • Bring your DE&I comms plan
Chief Communications Officer
People For the American Way
Read bio
Global Head of DEI
NeuroLeadership Institute
Read bio
Kim Clark
Diversity, Equity and Inclusion Communications Consultant
Ragan Consulting Group
Read bio
Week 3: Process & Measurement
Jan. 25, 1-3 p.m. ET
Activate and Assess: How to Create and Measure a DE&I Plan

The effective implementation of DE&I in an organization is a critical part of creating an inclusive culture that attracts top talent, fosters employee productivity and engagement, and supports the bottom line. This session gives you the tools you need to craft and quantify your DE&I communication plan’s progress. You’ll learn:

  • How to craft and leverage an effective DE&I communications plan for your organization
  • Tips for drafting your own customized DE&I communications plan (we’ll walk you through a sample roadmap to get you started)
  • Why budgets are “moral documents” — and how to put dollars behind DE&I communications
  • Final insights to take your DE&I communications program to the next level of success
  • What’s now and what’s next: Trends to prepare for
Director General of Communications
Justice Canada
Read bio
Vice President, Corporate Communications
Navy Federal Credit Union
Read bio
Kim Clark
Diversity, Equity and Inclusion Communications Consultant
Ragan Consulting Group
Read bio

SKILLS YOU’LL MASTER UPON COMPLETION:

  • Test and assess your organization’s DE&I
  • Evaluate and improve your own DE&I IQ
  • Take a stronger leadership role in DE&I efforts
  • Understand, spot and remedy stereotypes and biases in communications
  • Draft a tailored DE&I communications plan based on templates and best practices
  • Measure what matters by setting meaningful goals and objectives
  • Partner with ERGs and other resources to support your drive for change
  • Choose the best channels, content and messages to promote DE&I initiatives
  • Use inclusive language and visual representation in all your communications

Top 5 reasons to attend this virtual certificate course

  • You’ll listen to and interact with the nation’s top DE&I and communications experts.
  • You’ll receive a DE&I Communications Certificate.
  • You’ll get access to all presentations and an on-demand recording of the course.
  • You’re guaranteed extensive, how-to instruction you can use immediately.
  • You can attend this immersive course in small segments over 3 weeks.
PRICING
Join us for the Diversity, Equity & Inclusion virtual certificate course series.

REGULAR
Registration $899
Ragan Insider
Registration
$799
Nonprofit / Gov /
Edu Registration
$749

GET RECOGNIZED!

SHRM Certificate

Lawrence Ragan Communications, Inc is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP® recertification activities. This program is valid for 6 PDCs.

REGISTER NOW

DEI Certificate

Join to hone the skills you need to help create, communicate and measure a DE&I communications program for your organization. You’ll receive assignments, a certificate of completion and a framework for a DE&I communications plan you can tailor to your organization.

REGISTER NOW

Phone registrations and group pricing: For group orders please contact our customer service team at 800-878-5331 or cservice@ragan.com

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If you can’t attend one or more of the sessions live, you will receive the on-demand versions to complete the course.

For questions, please contact customer service at

Please visit our FAQ

FAQ

Cancellation Policy: Fees are non-refundable. Substitutions will be accepted up to 7 days prior to the event for another virtual event of equal value.

PRESENTED BY

CONTACT

REGISTRATION

For questions related to event registrations, please contact:
Shallon Blackburn
Customer Service & Sales Manager

 

SPONSORSHIP

Want to become a sponsor? Get in touch with our team to discuss sponsorship opportunities. Let's Partner!

 

PROGRAM

For information on programming and speakers, please contact:
Joyceann Garippa
Director of Content & Programming