The Blog DoggerProof that the blogosphere is worth it
Believe it or not, amid the muck and mire online there is some worthwhile stuff in those 100 million blogs.
Believe it or not, amid the muck and mire online there is some worthwhile stuff in those 100 million blogs.
Language school recruits employees, serves customers, communicates with employees—and makes money—all in a virtual world.
Media giant breaks the press release mold with humor.
PR pros explain how they reinvigorated press conferences for their clients.
A detailed look at four blogging platforms communicators should consider before launching an internal blog.
Robert Schlesinger set out to write a book of White House speechwriting history. He produced a how-to manual for executive communications.
The Times of London put Microsoft’s PR rep Oona Rokyta on her heels with a story that had more legs than legitimacy. Could you have handled the situation better?
Communicators take control of an internal communication avalanche, and help harried employees make sense of change.
Your writer and editor colleagues predict what your job will look like in 2017.
Corporate history? Who needs it? Corporate histories? Who reads them? Why business people never look back.
One editor faces a choice with no right answer: Should she report to marketing … or human resources?
This is the first in an occasional series of entries from a real-life speechwriter recently laid off from a major corporation. Here he talks about how he lost his job; in upcoming issues, he'll tell us about his job search and what he learns along the way. For obvious reasons, he chooses to remain anonymous, but SN can put any interested parties in touch with him.
Two Web sites illustrate this key lesson in communication