Is a lackluster headline killing your LinkedIn profile?
Are you wasting characters on fluff or, worse, defaulting to a basic job title—one that might not align with current industry nomenclature? Follow these tips to stand out from the crowd.
Are you wasting characters on fluff or, worse, defaulting to a basic job title—one that might not align with current industry nomenclature? Follow these tips to stand out from the crowd.
Analytics and metrics are increasingly important for your success. Check out these helpers to make your professional life easier.
Content marketing is a discipline hamstrung by so-called best practices that discourage and mislead beginners and adepts alike, says this successful content-marketing veteran.
Vague and tentative phrases convey weakness and undermine your business dealings. Are you using any or all of these?
We’re galloping toward free-flowing offices—for those who aren’t working in three-hour bursts from their patios—and relying on mobile technology for just about everything. Just ask your sales team.
Consumers—especially young ones with disposable incomes—are making the move from Instagram. Here’s what you should know about this rapidly expanding visual platform.
Clinton explained why she used a personal email at the State Department and said she would release messages, but the controversy is far from over.
Need a place to organize blog post ideas? How about an image creator? An email distributor? Find all the resources you need in this list.
A look at why your corporate communications department should add traditional-media reporters to its content team, and why journalist old-timers no longer turn up their noses at brand journalism.
The polar opposite of the meddling micromanager, this laissez-faire supervisor can be equally maddening. Here’s advice about the care and feeding of this workplace phantom.
This week’s featured listings highlight nonprofit careers that can make a difference in the world.
Recruiting can be an arduous task. Here are nine things managers want from job candidates.
With a lead-conversion rate roughly four times that of Twitter and Facebook, LinkedIn is an important channel for your online branding efforts.
PR professionals are great at making their clients’ brands stand out, but what are you doing to enhance your own?
Follow these tips to turn website visitors, blog readers and social media followers into paying customers.