PR 101: A refresher for every press release writer
Ten tips for creating a press release that will grab a reporter’s attention.
Ten tips for creating a press release that will grab a reporter’s attention.
Despite reports that look to the summary statistic that employee engagement rose by two percentage points in 2011, the details show a mixed bag.
It takes more than just running the spell-check program, but given that your credibility is at stake, it’s worth the time and effort.
Most such entries are incomplete or filled with poor-quality information. So how should you fix your organization’s page without igniting a media scandal?
The magazine goes beyond just tweeting headlines and links to articles.
From usual suspects to obscure gems, from grammar guides to usage resources, here are some websites of great value to writers.
Inspired by ‘The Princess Bride,’ the author sets us straight on the appropriate way to use common words. (‘Inconceivable’ is not one of them.)
Second to Facebook and Google, YouTube received more than 1 trillion views in 2011. See more jaw-dropping stats in this graphic.
Three days in the life, actually. Go behind the scenes with Dustee Tucker Jenkins to see what goes into keeping its PR team on task.
He’s lampooned bad cover letters written by today’s grads. Now he turns the table on himself.
If you are a pro, these guidelines are essentials for your livelihood.
The author takes issue with the choice of narrator, use of mixed metaphors and more in his critique.
Journalists take note—troops and soldiers are not interchangeable terms.
Blendtec’s “Will It Blend?” series of videos earned nearly 500 million views because the company used a social media tool after building a strategy, not as the strategy itself.
Ragan.com publisher Mark Ragan shares the secrets of dynamic writing culled from his 15 years of reporting experience.