Suffering burnout? Try these 5 steps to revitalize yourself
The stresses of the workday—which has stretched late into the evening for many—can lead to health issues beyond crankiness and bloodshot eyes. Try these tips to ease up and chill out.
The stresses of the workday—which has stretched late into the evening for many—can lead to health issues beyond crankiness and bloodshot eyes. Try these tips to ease up and chill out.
At the PR Decoded conference, pros take a new approach to enunciating an organization’s role in bettering stakeholders’ lives. For examples, look to Netflix, Mondelez and Levi Strauss.
Despite plenty of data on a lack of two-way communication, decision-sharing, gender parity and other issues, the performance of many industry leaders hasn’t improved. The question is: Why?
Lack of upfront research, misalignment with business objectives, and a failure to segment internal audiences are among the fatal flaws that undermine best intentions.
As communicators try to forecast their coming year, some are planning to increase investment in technology. Others look to hire new team members. Everyone is counting on change.
For harried comms pros, the path of least resistance often leads into a swamp. It’s wiser to work with execs and other colleagues to identify specific objectives. Then the real magic can happen.
Do you know your way around your company’s financials and annual reports? You’ll need to have a handle on it to be a strategic advisor and have a seat at the table.
Relax, robots are not taking your job. New technologies can ease industry professionals’ daily duties and open the door to greater career achievements. Just breathe—and read on.
The city discovered that no global agency was ready to mop up its reputational mess as pro-democracy protesters have revealed cracks in public perception of the Asian business hub.
Every year there is a new batch of stories about organizations that misstep, in small and large ways. How can PR pros be better prepared?
After a highly successful activation last year for the Browns’ first NFL win in two seasons, Budweiser decided to go back to Cleveland—and sell some refrigerators.
Why should you strive to become a trusted advisor instead of a replaceable cog who pumps out press releases? The future of your organization might depend on it.
The author, a veteran researcher, breaks down sample sizes, stratified samples and response rates to help you gather the most accurate information about your workplace and staff.
Do you know the latest trends and tips to make your messages soar on social media platforms, from Facebook to YouTube? Here are some free—and not so free—options to learn more.
Metrics can be elusive, but there are ways to identify and sift the data you need so you can justify a bigger budget—and get more clout in the planning process.