In corporate comms, ditch the ‘we’ and make things personal
The editorial ‘we’ can seem distant or even untrustworthy, experts say, so why not make the potent ‘I’ to ‘you’ connection?
The editorial ‘we’ can seem distant or even untrustworthy, experts say, so why not make the potent ‘I’ to ‘you’ connection?
Jive Software’s tools put what employees need in front of them, offers useful add-ons, as well. Part five in Ragan.com’s series on enterprise social media.
The first part of Ragan.com’s series on enterprise social media tools looks at a company that serves both sides of the coin.
To reach 9,000 employees (and potential hires) in 25 countries, the online travel giant continually adapts its messaging systems, from email to social media to a popular photo site.
As conversational, social-media-style talk becomes the norm for other types of communication, internal communicators weigh in on the trend.
Here are some tips that prove that content curation isn’t just a passing trend—it’s a valuable corporate tool.
In tough financial times, the country’s largest dairy processor hopes to engage employees in an ongoing conversation.
As the economy heats up, employers are realizing they will again have to pay for top talent, headhunters say. But job-seekers must be willing to reinvent themselves.
Social media and standard PR outreach increase as communicators are forced to do more with less.
Engage your workforce with wikis, videos—even text messages.
Hatfield Quality Meats offers lessons in dealing clearly and directly with a diverse workforce.
IRS, FBI convey a sober tone and solid information in a post-9/11, instant-media world.
Egalitarian culture helps NetApp snag top spot on Fortune‘s annual list.
Issues with content are context are tough obstacles for employee engagement.
A look at how the two divisions focus on their commonalities and work together.