Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. And speakers, watch your speed and diction.
Here’s a roundup of the week’s crisis communication news for communicators.
In the face of the COVID-19 crisis, it’s better to address business challenges head on than to try to gloss over any shortcomings. Consider these takeaways.
Instead of negating a PR disaster, the credit bureau fueled online criticism with its handling of news that stolen information could have affected 143 million people.
After deadly gunfire by an employee, the organization issued a response that confirmed facts and offered both condolences and counseling services. Here’s what PR pros should keep in mind.
As quickly as print journalists would jump on a misstep or controversy, today’s online news hawks (including the citizenry at large) make it essential to reply quickly and potently.
With social media—especially live-stream video platforms—heightening the potential damage to an organization or brand, communicators must respond like lightning. Here’s how to do so.
The VP for the brand’s parent company was applauded for her tempered statement amid the firestorm over Donald Trump Jr.’s analogy. Here’s what you can learn.
Allegations that Walmart bribed Mexican officials will become a sustained PR crisis for the company. Thus far, its PR response will hold up against attacks.
A study corroborates the long-held belief that compassion to wronged parties plays a critical role in restoring a brand’s reputation.
Southwest’s social media manager spoke with our sister site, PR Daily, about why the airline immediately turned to social media after one of its planes skidded off the runway at Chicago’s Midway Airport.
Even in a rapid-fire news cycle, answering correctly is more crucial than answering swiftly.
A how-NOT-to primer in the wake of the startup’s confidential-information breach.
Gov. Arnold Schwarzenegger’s Office of Emergency Services credits its crisis plan for a successful response to a fatal commuter train crash.
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