How podcast plot lines can rev up your presentations
A good storyline is the spine of many an audio program. Here are guidelines on how to apply that approach to your informative talks and persuasive addresses.
A good storyline is the spine of many an audio program. Here are guidelines on how to apply that approach to your informative talks and persuasive addresses.
Many communicators have found success with this online audio medium. To give your website a ranking boost, here are a few reasons to adopt this tech-savvy marketing approach.
Maybe your marketing team wields too much power in terms of your online production. Other staffers have insights and stories to share. Here’s how to get them involved.
Murphy’s law states: Anything that can go wrong will go wrong. Anyone who’s ever given a presentation knows Murphy was an optimist. Don’t panic when stuff happens. Here’s what to do.
Collaboration on a writing project need not result in a camel—the proverbial horse designed by a committee. Here’s how to cultivate brilliance with the right mix of minds.
Behind every successful infographic are a sound strategy and distribution plan. Here’s what you need to create both.
Lee Aase braved the camera on Tuesday to promote colorectal cancer awareness. Don’t panic; there are other ways to tap technology.
Marketers and brand managers must steer away from making their organization the protagonist and focus on emotional tales about real people. P.S. Tidy endings are boring.
Surveys might indicate that employees favor the intranet or email as sources of information, but maybe you’re not asking the right questions.
Is your content king, or just part of the teeming masses? There’s a lot of it out there; here are some approaches that will make yours stand apart from the crowd.
Corporate communicators often get stuck conveying the results of decisions they had no role in making. When shareholders get priority over staff and customers, spin happens. Try a new tack.
In today’s hectic world, professionals have more ideas and insights than hours to put them into words. Time to call in reinforcements.
From Grammar Girl’s weekly batch of helpful tips to guidelines on self-publishing, the array of options will prove helpful to scribes of all types.
With changing social media algorithms and online ad blockers, this method is becoming ever more important. It does require a hefty budget, though. Try these persuasive approaches.
Get on board (or ahead of the competition) with these up-and-coming strategies, tools and truths that will affect communications.