A communications exec details how shifting nearly 35,000 employees to work-from-home status was just one aspect of the huge process. Keeping them socially connected was a crucial priority.
Overhaul planned content to avoid tone-deaf gaffes, invest in digital events, and rejigger your media relations strategy to dovetail with our current state of affairs.
The clothing company’s top communicator shares lessons, takeaways and proven practices gleaned from its global pandemic response.
Many communicators say they are getting newfound respect in their organizations, but the crisis is also adding to heavy workloads and complicating workflows with remote collaboration.
In the health care industry, usage jumped 300%. Communicators are turning to email now more than ever.
Tell us how you’re reaching remote employees, if your value has increased internally, and what departments you’re working with in this short survey.
It can feel overwhelming—but remember that you aren’t alone. Here are some tips and resources to help you manage your way through the COVID-19 pandemic.
Many of the problems facing communicators trying to connect remote teams can be addressed with a regular, on-demand audio program.
Innovative approaches to internal messaging carry the day as Ragan honors campaigns and teams from Marsh & McClennan, Sony, Deloitte, Kroger, Bright Horizons and dozens of others.
Know your values. Create a communications cadence. Unite through internally viral video. Here’s a sneak preview of a Microsoft session from Ragan’s big Disney World conference.
Organizations are enhancing their respective brands as they seek to reach a new generation of employees who embrace social purpose. Here’s how to do that authentically.
Should you ask 10 questions—or 25—to get the best result? We have the answer.
Capitalizing on this popular format seems like an easy decision. Harder is making sure it helps deliver key info and updates to your employees. Pitfalls abound; here’s what to watch for.
Consider these lessons drawn from a campaign to empower brand ambassadors while consolidating communication efforts.
Follow this guidance to reach employees with personalized, targeted messaging that resonates and gets results.
