How should you address George Floyd’s death with your employees?
Unsure whether you should say something? Not sure what to say? This guidance can help you start a conversation—and fortify your words with actions.
Unsure whether you should say something? Not sure what to say? This guidance can help you start a conversation—and fortify your words with actions.
As audiences become overloaded during this crisis with messages from every organization they ever gave their email address to, comms pros must discern when consumers are tuning out.
Communicators, you are essential personnel. Here’s vital guidance to send meaningful messages in this heated moment.
The Toronto-based HR technology services company, which supports employee financial and emotional well-being services, also helps clients keep their workforces balanced during disasters and other crises. As COVID-19 hit, it took multiple pages from its external playbook to keep its global staff on track.
Edelman SVP Jonathan Jordan taps polling data to explain how communicators can deliver reality to fact-starved internal and external audiences—and look toward the ‘next normal.’
We asked and you answered. Here’s a look at the home offices of communicators far and wide.
In a new survey from Peppercomm and the Institute for Public Relations, only a few leaders are fully prepared for a post-COVID recovery. Communicators play an essential role.
Also: DoubleTree and Disney Parks share signature recipes, ideas for content during COVID-19, crisis leadership tips from Aflac’s senior VP, the secret to outstanding tweets, and more.
Tell us how you’re reaching remote employees, if your value has increased internally, and what departments you’re working with in this short survey.
The current crisis is taking its toll on PR agencies. Here’s how one industry leader is guiding his team through the COVID-19 pandemic.
Engaging employees is crucial for long-term success, according to these communications leaders.
Though this crisis might feel different, traditional crisis communications best practices, like the TACOS method, are how communicators can best serve their communities.
Also: Brand managers join the COVID-19 conversation with ‘social distancing’ messages, Girl Scouts moves cookie sales online, PR pros advise skipping on April Fools’ Day, and more.
Though some PR experts call for erring on the side of over-communicating, inundated and anxious audiences will appreciate any effort to avoid unnecessary outreach.
‘Fear is spreading faster than the virus.’ Health care providers—along with the CDC—seek to promote healthy practices while avoiding misinformation.