The secret to modern crisis response success
Don’t just muddle through when disaster strikes your organization. Here are some tips to come back stronger than ever.
Don’t just muddle through when disaster strikes your organization. Here are some tips to come back stronger than ever.
The chain’s chicken sandwich debuted this summer, spurring huge demand—along with a rash of violent incidents at its locations. Here’s the case for PR prep for franchise parent companies.
When looking to find middle ground between legal safety and authentic messaging, apply these rules to organize your efforts.
The company cut ties with an employee whose viral TikTok video showed its frozen pasta being warmed in hot water before being served. Here’s how it could have seized a chance to shine.
In an era of short attention spans and 24/7 news cycles, you have a very tight window to issue your statement. Here’s how to know when to break your silence.
How you address devastating news can make the difference between being able to come back and being trapped in a cycle of scandal and backlash. Here’s how to avoid the trap.
How well prepared is your organization to communicate during an emergency? Enter PR Daily’s 2019 Digital Marketing & Social Media Awards. Save $50 when you enter by Friday, Feb. 15.
The leading cancer hospital is embroiled in controversy after a leading doctor failed to disclose millions in incentives from drug companies. Can the oncology center win back patients’ trust?
The restaurant chain said customers’ payment information was compromised at some locations and it’s investigating. Meanwhile, brand managers are working to increase trust.
The grocery chain’s partnership with an Asian eatery with a provocative name has drawn online fire. The retailer has deferred to chef/owner Kelly Kim to reply, but how wise is that strategy?
Ameliorating a PR disaster can be tricky, but the coffeehouse chain’s words and actions, after two black men were wrongfully arrested at one of its stores, offer lessons for communicators.
As the president’s communications team tries to put out fires, their messaging goals and legal duties don’t always align. Here’s how PR pros can work with legal defense efforts.
As the president’s communications team tries to put out fires, their messaging goals and legal duties don’t always align. Here’s how PR pros can work with legal defense efforts.
With allegations of sexual misconduct by staffers in Haiti, the disaster relief agency has found itself in a PR catastrophe. Statements and inaction by top exes have only fueled the firestorm.
Both companies face turmoil as their toxic workplace cultures have seen increased scrutiny from watchdogs and journalists. Here’s what PR pros can learn from their respective responses.