New website powers Denver Water’s brand journalism
Newsjacking California floods. Writing an open letter to rapper Jay Z. Communicators at the Colorado water utility are cranking up efforts to tell the stories they want people to know about.
Newsjacking California floods. Writing an open letter to rapper Jay Z. Communicators at the Colorado water utility are cranking up efforts to tell the stories they want people to know about.
Did your multichannel campaign reach a new audience? Did your Snapchat strategy give a behind-the-scenes look at day-to-day operations? Enter the Digital PR & Social Media Awards. Final deadline: March 1
Monitoring insights from consumers on digital platforms can provide you a plethora of data that can boost your efforts. Here’s how to set up an outstanding strategy.
Are your marketing campaigns, mobile apps and social media posts works of art? How have you used visual design to entice your audience? Enter the Visual & Infographics Awards. Final extended deadline: March 1.
Why has the content of internal communications lagged so far behind the technology that delivers it? Here’s one person’s answer to that fascinating conundrum.
Did your PR overhaul lead to huge success for your client or organization? Tell us how your digital strategy improved business! Enter the Digital PR & Social Media Awards in more than 30 categories. Final deadline: March 1.
Have your relationships with journalists amplified your brand awareness efforts? Tell us how! Enter the 2017 Media Relations Awards by March 15 to save $50 per category entry.
Those in your organization’s corner offices have little time—and even less patience—for excessive data and overwrought reports. Here’s how to trim the fat and deliver the ROI.
Journalists are busy. When emailing them, following these guidelines to ease their workload and secure coverage for the near and long terms.
If you’ve ever felt anxiety about the arrival of a new social network and what it means for your organization’s communication strategy, you are not alone. Here’s a heads-up to bring comfort.
Grab consumers’ attention with interactive tactics such as quizzes, worksheets and more. Try these ideas on for size.
Yes, people love video and images, but conveying important concepts requires stringing letters into phrases to reach your audience and land your message. You’re reading this, aren’t you?
Online engagement and brand advocacy become more complex every day. Here are some essentials for those herding virtual cats on an ever-expanding array of platforms.
Live by these decrees—which include listening to your audience, producing quality content and more—to boost your efforts online.
There’s too much to do in the day. Your leaders have initiatives piled on their plate. How do you sharpen your focus to produce effective messaging that most benefits your organization?