Netflix fires exec to preempt backlash over racial slur
After its communications chief twice uttered the N-word, leaders dismissed him to demonstrate the company’s values and to avoid the social media scrutiny that invariably follow in such cases.
Netflix wants everyone to know it will not tolerate racism.
The company quickly removed its chief communications officer, Jonathan Friedland, after CEO Reed Hastings discovered at least two instances of Friedland’s using the N-word among co-workers.
The chief executive of Netflix fired the company’s chief communications officer on Friday after he “showed unacceptably low racial awareness and sensitivity” in using a racial epithet at least twice in the workplace, according to a company memo.
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Tags: Crisis Communications
