Infographic: What editors want in a guest post pitch

Piquing a reporter’s interest is step one in landing coverage for your content—but it’s an art that many have yet to master.

Standing out among hundreds of daily pitches journalists receive is no simple task, but there are ways to catch their eye and earn a second glance.

Here are a couple hints to get you started: Your generic, catch-all subject line and copy will probably not win you any admirers. A lack of research prior to reaching out to these editorial gatekeepers will have the same effect.