Hiring a social media manager? Here’s what to ask
Bringing in a professional to manage your digital presence be a boon. Just remember to ask these six pertinent questions first.
It’s not quite fair to say that everyone has a social media presence, but the reality is that most of us do—and that number is only increasing as time goes by.
Businesses and public figures can’t afford not to have a presence on social media, which is where more and more consumers turn to for news, recommendations and connections.
Yet actively managing a social media presence can be a full-time job in itself. That’s why a lot of small and midsized organizations now outsource their social media management to a professional—someone who can coordinate postings, respond to comments, generate reports and ensure strong, consistent brand messaging.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.
Tags: social media