Also: FTC issues a scam Bingo game, marketers say data analysis is needed—not more numbers, Lowe’s shares quarantine-friendly activities, and more.
A great photo can help to create the feeling of community that is missing when people can’t gather together in-person.
Your crisis communications should be able to lean on your past record. Here are some ways to tell that story to help bolster your reputation and build trust.
Also: Influencers’ communities ask how they can help, Uber offers free rides for frontline health care workers, how communicators are sharing information during the pandemic, and more.
Though this crisis might feel different, traditional crisis communications best practices, like the TACOS method, are how communicators can best serve their communities.
Also: Brand managers join the COVID-19 conversation with ‘social distancing’ messages, Girl Scouts moves cookie sales online, PR pros advise skipping on April Fools’ Day, and more.
Despite the disruption of the coronavirus, employers must take care to show internal investment and strive to become highly reputable to attract top talent.
Many organizations are trying to be essential resources for their people and the places they do business. We want to hear how you are reaching out.
Also: Google pulls Infowars app for misinformation, Taco Bell to give free food during ‘Taco Tuesday,’ crisis communications are PR agency’s top sought-after skill, and more.
Here’s a roundup of the week’s crisis communication news for communicators.
Also: The #WaffleHouseIndex, social distancing incorporated into logos for Audi, McDonald’s Coca-Cola and others, what organizations are hit hardest with COVID-19, and more.
The television network that serves 330 member stations around the country offers some key insights on how to prepare your organization for crisis and adapt to changing work requirements.
Many PR pros and communicators are facing new challenges and workplace disruption over COVID-19. Here are some quotes from inspirational women to bolster your resolve.
Also: How CFOs are reacting to the pandemic, Vodafone Italy focuses on connectivity, NBC shelves outbreak episode, and more.
In a rapidly changing media environment, and amid the constant disruption of the COIVD-19 crisis, it’s more important than ever to be brief.
