Does your mobile site look as good on a tablet as it does on a phone? Are your call to action buttons easy to find? Beware these seemingly small details; they could have devastating effects.
Recent reports show online video and picture engagement are growing dramatically, and social media platforms are seeking to guide marketers to success.
Eighty-four percent of consumers use their mobile devices before or during a shopping trip. Is your brand’s website, app and marketing strategy ready for the busiest shopping season of the year?
If your organization doesn’t use mobile, this infographic will motivate you to get started. For example, did you know 80 percent of smartphone owners want mobile information while they shop?
The head of Edelman PR said that public relations trumps marketing in several areas, including relationship building and reputation management.
Did you know that most people read text messages within 5 seconds of receiving them? That alone is a compelling reason to use mobile, but the infographic offers many more arguments. Take a look.
Developing an app requires a lot of planning and strategy, but these tips can lead you to success.
It’s time to put down the phone and rejoin the real world. Committing to a phone-free breakfast or simply leaving it in another room can help.
The National Cancer Institute, the New York City Health Department, and Planned Parenthood all use text message campaigns to help people live healthier lives.
Your answers to these questions will not only tell you how ready your organization is to go mobile, but what you need to do to get there.
Most of us are addicted to our smartphones (whether or not we admit it), but a recent experiment proves it’s not as hard to loosen the attachment as you would think.
Twenty-seven percent of people say they would answer their phones during a face-to-face conversation, and 88 percent say pedestrians shouldn’t text while crossing the street. Do you agree?
As smartphones and other devices become more commonplace, they’re becoming more essential in the conducting of business. Lagging behind? Better climb aboard.
The nonprofit explains how it is building a social media presence using Vine and Instagram Video. Its experience offers lessons for other organizations.
Poor placement, clunky technology, and a ‘why bother’ attitude among consumers kept the squiggly squares from taking off. Time to scrap the whole idea?
