DE&I data: Unveiling insights for inclusive excellence
The challenges and rewards of data-driven DE&I work.
The challenges and rewards of data-driven DE&I work.
We chatted with three internal comms experts about how to make measurement sexy for each audience.
Communicators who measure can both prove their value and improve their strategy.
Thoughtful initiatives help shape workplace culture — something that industry peers, job candidates, and employees all take seriously.
From planning to evaluation, Ketchum’s Mary Elizabeth Germaine is all about the numbers.
It’s time to reevaluate the effectiveness of your comms measurement.
Because communicators with analytic acumen are better than able to speak strategically about their work and its results.
To create a sense of community, Monster prioritized the individual employee.
The annual survey asked nearly 1,000 communicators across industries how they’re overcoming obstacles and shaping strategies. This is what they said.
These steps can help you move from listening to action.
Before you start measuring, you’ll need to set definitions, get a consensus and more.
Senior Director of Communications and Community at Muck Rack Linda Zebian shares her concerns about news organizations shrinking and what tool she enjoys for brainstorming.
We chatted with Maddie Simko, senior account supervisor at Marina Maher Communications as part of NextUp, a video series highlighting the brightest young minds in comms.
Whether you’re a startup or simply a small, growing company, measuring your corporate communications doesn’t need to break the bank.
Before taking Ragan’s 5th Annual Benchmark Report, here’s a look back at last year’s most prescient findings.