How are you providing an example for employees during the current crisis? Here are two tips to improve your internal communications.
Every organization must be ready to demonstrate how it is taking care of its workers during this crisis. Here are some ways to ensure your reputation remains untarnished.
Also: Matthew McConaughey joins senior living facility’s bingo game, Disney offers virtual magic, CBS drama focuses on pandemic, and more.
With many organizations looking to offer help to their communities, it’s crucial to communicate these efforts in a way that feels authentic and thoughtful.
Engaging employees is crucial for long-term success, according to these communications leaders.
Also: Ad budgets face bigger decrease than during 2008’s recession, Berlin Cameron helps small businesses, Etsy encourages sellers to make fabric masks, and more.
The storied nonprofit shares how it is striving to continue its mission, even when it had to close its doors to visitors. The ‘Stay With Us’ campaign offers valuable lessons for working through this crisis.
Here’s a roundup of the week’s crisis communication news for communicators.
Also: How consumers’ behavior has changed during the pandemic, Marvel offers free comic book stories, ways to cater to e-commerce shoppers, and more.
Also: FTC issues a scam Bingo game, marketers say data analysis is needed—not more numbers, Lowe’s shares quarantine-friendly activities, and more.
Learn how to preserve your workplace culture, keep stakeholders engaged in a time of crisis and craft messaging that inspires trust in leadership, all of which will make the difference in the months ahead.
Also: Influencers’ communities ask how they can help, Uber offers free rides for frontline health care workers, how communicators are sharing information during the pandemic, and more.
Though this crisis might feel different, traditional crisis communications best practices, like the TACOS method, are how communicators can best serve their communities.
Also: Brand managers join the COVID-19 conversation with ‘social distancing’ messages, Girl Scouts moves cookie sales online, PR pros advise skipping on April Fools’ Day, and more.
In the face of the COVID-19 crisis, it’s better to address business challenges head on than to try to gloss over any shortcomings. Consider these takeaways.
