The bank’s reputation is under fire—and its chief, John Stumpf is feeling the heat. Here’s how he—and the brand—responded to questioning on Tuesday.
‘There is very little we can do to take away the hurt we have caused, but we can begin with silence,’ the company’s owner said in a statement.
Unrelated reputational firestorms compel the bank to apologize twice within five days—but a lesson emerges: When in trouble, get backup.
Critics say the company’s YouTube video about the ‘greatest travelers’ puts responsibility (and blame) on the consumers, not the airline.
The Olympic swimmer is taking steps to restore is image—including an interview on ‘Good Morning America’ and appearing on a reality show. Is it helping or hurting him?
Hours after Mylan CEO Heather Bresch’s media tour to defend an ‘outrageous’ price hike, actress Sarah Jessica Parker posted on Instagram she’s pulling out as company spokesperson.
With social media’s 24/7 news cycle, it can be hard for PR and marketing pros to post appropriate sentiments after disaster strikes. Follow these tips to avoid trouble.
A recent hotel advertisement got leaders of the American Family Association in a dither. Here’s the image, the controversy that followed and why Hilton execs aren’t backing down.
The app has become a viral sensation, but after users started playing the game in somber places, some organizations weren’t amused.
The presidential candidate is in hot water after tweeting what many are calling an anti-Semitic image. Here’s what communicators can learn.
The organization fell under criticism after an image of a pool-safety poster made the rounds online. It said it has ‘taken every step to address the situation.’
A recommendation that some women and kids avoid tap water has been lifted. Also, a civil suit has been filed against two engineering firms that, city leaders say, ‘botched’ their work.
The first human trial of a vaccine is likely to begin in a few weeks. As scientists and doctors work toward prevention, there’s frustration about myths and motivations surrounding patient education.
An alligator killed a 2-year-old boy at a Disney resort in Orlando. Top company officials reached out to his parents, and it closed all beaches at its Florida locations.
After a gunman opened fire on a gay nightclub in the Florida city, killing 50 people and wounding 53 more, politicians, celebrities and citizens turned to events and social media to react.
