Don’t let the pressure get to you the next time disaster strikes. Here are three common roadblocks to a successful crisis response—and how to fix them when it matters most.
The company said it ‘missed the mark’ and took down the post which many said was insensitive. Others, however, said they couldn’t find offense with the marketing spot.
Huddle up! Draw up your crisis strategy, do a walkthrough, be prepared to move swiftly down the field, and don’t be afraid to call an audible.
Quarterback Cam Newton recently laughed at a female reporter who asked him about his teammate’s routes. Though he expressed regret, Newton has not issued an apology.
The credit reporting agency and Yahoo have been slammed after both companies revealed that their hacks had hurt even more consumers. The reward for Equifax: $7M in taxpayer money.
Realistic simulations can reveal crucial weaknesses in your team, help you prepare for specific emergencies and give you an edge when it really hits the fan.
The agency tweeted updates for both reporters and citizens during and after the chaos, along with publishing its news conferences. Here are a few lessons in crisis communication.
The credit bureau’s acting CEO offered free lifetime credit monitoring after previous PR misfires. Will the mea culpa and this initiative calm angry consumers?
The sports drink company paid a hefty fine after messages in its app claimed that water impeded an animated athlete’s performance. It also must change its advertising practices.
Prosecutors alleged that the organizations committed fraud by exchanging money to steer college athletes to certain financial advisors and into future endorsement deals.
The company’s chief retired ‘effective immediately’ only weeks after its data breach affected 143 million people. Some say the move is an attempt to duck out on his responsibility.
The company’s chief retired ‘effective immediately’ only weeks after its data breach affected 143 million people. Some say the move is an attempt to duck out on his responsibility.
After the president lashed out at football players for kneeling during the national anthem, the league and its teams responded in solidarity.
Security experts warned that the domain name ‘equifaxsecurity2017.com’ was risky, and one created a fake website to prove it. Then Equifax repeatedly sent consumers to the bogus site.
Bill Cassidy, a Louisiana Republican, tried to latch onto and invert Jimmy Kimmel’s emotional plea on behalf of the Affordable Care Act. The late-night comedian issued a scathing response.
