Ragan Insider Ted Kitterman
How to pivot in-person activations to virtual events
Festival season won’t be happening this year due to the coronavirus and social distancing efforts.
COVID-19
Ragan Insider Breana Van Rye
5 ways to make virtual town halls more interactive
As more organizations shift to online meetings and work sessions in response to COVID-19, it’s important to think about how to keep employees engaged.
Ragan Insider Beki Winchel
2020 Olympic Games postponed, Facebook offers more ways to fight COVID-19 misinformation, and CVS to hire 50K
Also: AP Stylebook’s guide to COVID-19 coverage, how PR pros in the U.K. are affected by the pandemic, buzzwords to excise and more.
Ragan Insider Ted Kitterman
During the COVID-19 pandemic, buzzwords are getting a workout
Many users on Twitter have noted the increased use of some words and phrases that have started to distract from important messages.
Ragan Insider Julie Wright
How to identify the stages of grief in COVID-19 messages
As organizations work through their anger, fear and denial around the economic disruption and health impacts of coronavirus, it’s helpful to use the Kübler-Ross model.
Ragan Insider Beki Winchel
Google releases COVID-19 website and search, Carnival chief defends coronavirus response, and Starbucks and GameStop close their doors
Also: Google News offers ‘fact check’ section, MasterClass offers free resources, how COVID-19 is affecting marketing budgets, and more.
Ragan Insider Sue Spaight
How to engage worried health care consumers around COVID-19
There’s enough anxiety out there without messages from health care practices exacerbating the panic. Here’s how to address the problem cogently and calmly.
Ragan Insider Roula Amire
Should you pitch non-coronavirus stories to the press?
COVID-19 is dominating the news cycle. Can PR pros stoke interest about stories unrelated to the pandemic? Are journalists covering anything else?
Ragan Insider Kaylin Trychon
Why COVID-19 should prompt questions about cybersecurity
As more team member prepare to work remotely, cybersecurity concerns should be taken seriously. Here’s what communicators should be sharing with their networks.
Ragan Insider Michael DesRochers
4 leadership communication techniques to use during the pandemic
Your employees need transparency and clarity—as well as confidence in their top execs—as many organizations try to weather the COVID-19 outbreak and a reeling economy.
Ragan Insider Beki Winchel
Department stores close across the nation, hotel chains ask for $250B in government aid, and Facebook fights COVID-19 misinformation
Also: The Edelman Trust Barometer shows the importance of employer communications, Airbnb marketing head experiments with virtual networking, outstanding newsrooms, and more.
Ragan Insider Ted Kitterman
Report: 62% says comms dept. is critical to org’s COVID-19 response
In a new report from the Institute for Public Relations and Peppercomm, industry experts share how the coronavirus is making waves for their organizations and where they are turning for information.
Ragan Insider Ted Kitterman
How crisis comms fits into the business continuity plan
When crisis strikes, communicators are responsible for being connectors and helping to keep stakeholders in the loop about response actions. That means becoming a planner.
Ragan Insider William Comcowich
How video bolsters your internal communications
With more employees working from home due to COVID-19 concerns, video is becoming increasingly valuable for internal communications.
Ragan Insider Ted Kitterman
How to manage your COVID-19 response
The rapidity of digital news and the unique effects of novel coronavirus have upended the business world. Top leaders share best practices for communicating through the ups and downs.
