5 consumer behavior trends PR pros should know for 2021
The novel coronavirus has changed everything for businesses and their customers. Here are some of the trends that have grown out of the pandemic that will be with us into next year.
The novel coronavirus has changed everything for businesses and their customers. Here are some of the trends that have grown out of the pandemic that will be with us into next year.
Communicators and PR pros must be ready to offer solutions that help clients reframe expectations for the future.
Carve out time to listen, respond to feedback, and be a consistent beacon of hope.
A new report provides practical answers to common industry challenges—and offers lessons from applicable case studies.
The payment company asked business owners to share their stories of managing through the trials of an unprecedented pandemic—creating a support hub for entrepreneurs in the fight of their lives.
Has a bad situation caught you flat-footed? Here are some tips for addressing your immediate concerns.
How you might be failing to engage the minds of audiences at this critical time.
How you can chart the way forward in all aspects of your job in this comprehensive guide.
The COVID-19 crisis is going to change how business is done—but how profound will the changes be? One pro argues it’s time to change the office floorplan for good.
Employees are understandably experiencing heightened levels of loneliness and anxiety right now. Here’s how to help alleviate feelings of despair.
Five techniques communicators recommend to cultivate mental and emotional resilience in the midst of the ongoing pandemic.
The global pandemic has exacerbated and accelerated changes in the media landscape. To be successful media relations pros, PR practitioners must show unprecedented fidelity to a good story.
Remote work should be a part of PR and marketing’s future, says one comms leader, no matter how fast we recover from the COVID-19 crisis.
With anxious, overstimulated audiences, being able to speak from a position of strength is essential—so how can you foster good will?
Pursue and prioritize whatever keeps your soul happy, persevere through the initial ‘difficult’ stages, and make time to follow your curiosity.