How COVID-19 is reshaping the art—and science—of business writing
A new study finds that 73% of marketers plan to invest in AI technology to support content initiatives within the next 18 months.
A new study finds that 73% of marketers plan to invest in AI technology to support content initiatives within the next 18 months.
You might think your crisis scenarios are dire, but men and women behind the controls of an aircraft know what it means to prepare for the worst.
The company looked at how small business owners were hurting during the pandemic and came up with a campaign to try and help them find new customers.
Data from Accenture shows the clear correlation between demonstrating care for your workforce and higher revenues—despite the COVID-19 downturn. Here’s where you can create the biggest impact.
Follow this data-backed expertise from PoliteMail’s top exec to improve your inbox strategy.
Learn how to create a digital workplace that unites, encourages and energizes dispersed workers.
Experts from Facebook reveal mission-critical messaging tactics that will help communicators excel in today’s turbulent environment.
Experts from Facebook offer a masterclass on live video, virtual presentations and keeping remote employees feeling inspired.
There’s a place in your content mix for long-form pieces and deep dives, but brevity is what will hook new audiences.
Sick of toiling in your home office? Shake up your routine with these workday alternatives.
It’s not what you say; it’s what people hear (remember). Prioritize programs and pieces that will make employees’ lives easier and better.
PR students at universities around the country are involved in running their own agencies, and like every other business, have been forced to adapt to a global pandemic.
Walker Sands’ vice president of marketing shows that to effectively reach your audience in 2020, you must meet them where they are.
Here’s how one industry leader tries to remain grounded—and lessons she takes from others in her community—in a time of unparalleled disruption and uncertainty.
A lawyer shares advice for engaging employees and protecting your business during these difficult days.