Congratulations to the winners in Ragan’s 2016 Nonprofit PR Awards!

You’ve seen the list of the finalists.

Now we present the list: The best work done in nonprofit PR in 2016.

The entries came in from the agencies that represent nonprofits and from individual PR specialists. We thank every entrant. Once again you’ve shown why Ragan Nonprofit Awards contestants lead the way in nonprofit PR and marketing. You make this awards program a success. You make a huge difference in the lives of so many!

Please join us in congratulating all of the winners and honorable mentions! Be sure to read about their winning work in this announcement.

And now…the winners of the 2016 Nonprofit PR Awards!

Categories

Best Advocacy or Awareness Campaign

WINNER
Ending No Child Left Behind So That Every Student Succeeds
National Education Association

Honorable Mentions

  • Donate Your Ex's Stuff, Goodwill Manasota
  • Go Red For Women, Ignite Social Media
  • Love Your Lawyer Day Worldwide Awareness and Celebration, Nader Anise Lawyer Marketing, Inc.
  • MADD, MADD
  • Special Delivery - Messages of Hope, CARE USA
  • Susan G. Komen’s Mother’s Day Appreciation Facebook Campaign, Susan G. Komen

Best Annual report

WINNER
Understanding Today, Impacting Tomorrow: ACI’s 2015 Sustainability Report
The American Cleaning Institute (ACI)

Honorable Mentions

  • 2015 Annual Report - Thinking Outside the Lines, American Student Assistance
  • Brown and Gold Annual Report, Milton Hershey School
  • Vail Health Magazine & Annual Report, Vail Valley Medical Center

Best Article

WINNER
They told me to ‘let him go'
Spectrum Health

Honorable Mentions

  • Jessica's transformation, Spectrum Health
  • Life after death, Spectrum Health
  • Thrive, "Diagnosis. Pause. Decision.", University of Michigan Comprehensive Cancer Center

Best Blog

WINNER
Dental Assistant Life
Dental Assisting National Board

Honorable Mentions

  • A Blog on a Mission, U.S. Chamber of Commerce Foundation
  • CF Community Blog, Cystic Fibrosis Foundation
  • Kidney Today blog, American Kidney Fund

Best Brand Journalism or Content Marketing Campaign

WINNER
Health Beat
Spectrum Health

Honorable Mention

  • HealthCalling, St. Joseph Health

Best Community-Nonprofit Partnership

WINNER
PRoBono for Red Sox Foundation
PRLab at Boston University

Honorable Mentions

  • 45 Years in the Making: Pincham-Lincoln Center Grand Opening, Athens-Limestone Community Association
  • Make-A-Wish® Day at Keeneland Gives Kentucky Kids an Unforgettable Bluegrass Experience, Approach Marketing Ronald McDonald House Charities of Rochester Celebrates 25th Anniversary with Red and White Stripes, Ronald McDonald House Charities
  • The Christmas Connection of Jackson County, Betty Farmer/Western Carolina University
  • VVMC/Starting Hearts Strategic Alliance, Vail Valley Medical Center

Best Corporate-Nonprofit Partnership

WINNER
Home for the Pawlidayz
Best Friends Animal Society and Zappos

Honorable Mentions

  • H+K Strategies and Usher Syndrome Coalition Partnership, Hill+Knowlton Strategies
  • Make-A-Wish® and WZPL Grant Record Number of Wishes During 2015 Request-A-Thon, Approach Marketing
  • Vinnes CEO Sleepout 2015, Rowland. Pty Ltd
  • Witness the Power of Story, Viacom and WITNESS

Best Crisis Communication

WINNER
AAP Reiterates Safety and Importance of Vaccines After GOP Debate
American Academy of Pediatrics

Honorable Mention

  • Roberts Wesleyan College Responds to Racial Incident on Campus, Roberts Wesleyan College

Best Event PR

WINNER
Bra-vo for Breast Health Supports New Breast Imaging Center
Dixon Schwabl

Honorable Mentions

  • EHCMA’s 2nd Workforce Development Golf Tournament, Fifth Ring
  • National Youth of the Year, Agency MSI
  • Skyward-LiveWell-Recruitment, FUSIONWRX, a Flottman Company

Best Fundraising Campaign

WINNER
A Weight Off Their Shoulders
Operation FINALLY HOME

Honorable Mentions

  • Club Curry: Curry in Wonderland, MacFarlane Group
  • Leader Dog Canine Development Center, Leader Dogs for the Blind
  • Make-A-Wish® Unveils a Big Surprise at the Kentucky BIG Wish Gala, Approach Marketing

Best Marketing Campaign

WINNER
The Future of Healthcare is Here
DEVENEY

Honorable Mention

  • New Patient Welcome Kit, Erie Family Health Center

Best Media Relations Campaign

WINNER
Remembering Dr. Howard Jones, father of in vitro fertilization in the United States
Eastern Virginia Medical School

Honorable Mentions

  • 2016 Holiday Campaign, World Vision
  • Aurora St. Luke’s Introduces World’s First 4D Cardiovascular Ultrasound Technology from GE, Aurora Health Care
  • Cavities Get Around, Delta Dental of Colorado Foundation
  • Kids Help Phone's BroTalk Launch, Porter Novelli Canada
  • RBSC - Highland Street Foundation's 2015 Free Fun Fridays Campaign, Rasky Baerlein Strategic Communications
  • Special Delivery: Messages of Hope, CARE USA

Best Newsletter

WINNER
CREWnews
CREW San Diego

Honorable Mention

  • Plug Into AHAM, Association of Home Appliance Manufacturers

Best Publication

WINNER
Understanding Today, Impacting Tomorrow: ACI’s 2015 Sustainability Report
The American Cleaning Institute (ACI)

Honorable Mentions

  • AWAY, Mobility International USA
  • Best Friends Magazine, Best Friends Animal Society
  • Health Beat, Spectrum Health
  • Jewish VOICE, Jewish Federation of Delaware
  • Patrons Magazine, Torrance Memorial Medical Center
  • Thrive, University of Michigan Comprehensive Cancer Center

Best Social Media Campaign

WINNER
#WhyIVax
American Academy of Pediatrics

Honorable Mentions

  • #JoinTheHerd, WildAid
  • Amplifying the #HIMSS15 Conversation, SHIFT Communications
  • Born At Einstein, Einstein Healthcare Network
  • Go Red For Women, Ignite Social Media
  • Miracle A Day, DEVENEY
  • Power of One Social Campaign, Milton Hershey School

Best Video

WINNER
What did you want to be when you grew up?
Youth Services Bureau of Ottawa

Honorable Mentions

  • Bayou District Foundation, Purpose Built Communities
  • Einstein Healthcare Network Celebrates 150 Years of Compassionate Care, Einstein Healthcare Network's 150th Anniversary Video
  • Hogs for the Cause, DEVENEY
  • Man Up Get Checked (September Awareness 2015), Prostate Cancer Foundation
  • Running for a Reason, My Team Triumph

Best Website

WINNER
Website
Mobility International USA

Honorable Mentions

  • CalPERS Website Redesign, CalPERS
  • Corporate Website, Crescendo Interactive, Inc.
  • Pink Vail Website, Vail Valley Medical Center
  • Yale New Haven Health System Redesign, Yale New Haven Health

Branding or Re-Branding Campaign

WINNER
National Relief Charities Becomes Partnership With Native Americans
Allison+Partners

Honorable Mentions

  • Better Reach. Better Experience. Total Control., DirectEmployers Association
  • Childhaven re-brand, Childhaven
  • Philanthropy Week 2015, Queensland Community Foundation and Rowland