In recent months, there’s been no shortage of chatter about the implications of generative artificial intelligence (AI) on how the role of the communicator. Will it take jobs away from communications professionals? Will it reallocate tasks that allow communicators to focus on the more creative parts of their roles? There are still many outstanding questions to be answered surrounding AI’s impact on the communications role, but one that definitely needs to be reckoned with centers on the interaction between AI, copyright, and legal within the comms field.
Awareness of quality control and copyright risk