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Internal Communications | Dianna Booher

4 keys to ensure your messaging resonates and sticks

Don’t be afraid of repetition, use vivid metaphors and illustrations, and prioritize candid feedback.

Events | Christine Clapp

How to address challenges of attending and communicating at in-person conferences

The author reflects on how to maximize your time at live events in the age of COVID.

HR | Robby Brumberg

How to attract, recruit and retain Gen Z talent

Fresh research from LinkedIn reveals tactics for reaching and resonating with young workers.

Ragan Insider | Russell Working

Why copywriters should use checklists

Whether it’s accuracy or the call to action, you juggle multiple elements when you’re writing an internal story, a press release or a blog post. Checklists will keep your work sharp.

Ragan Insider | Brad Phillips

5 compelling openings for your next presentation

Try these unconventional approaches the next time you deliver a speech and want to pique your listeners’ interest from the get-go.

Ragan Insider | Brad Phillips

To memorize, or not to memorize your speech? That is the … um …

You’ve seen those impressive speakers rattling off their TED Talks as if they were recounting a familiar anecdote. It’s not that simple. Here are tips for keeping a presentation spontaneous.

Ragan Insider | Brad Phillips

5 compelling openings for your next presentation

Try these unconventional approaches the next time you deliver a speech and want to pique your listeners’ interest from the get-go.

Ragan Insider | Lianne Domenic

10 words that only a marketer could have made up

Portmanteaus such as ‘masstige’ and ‘subvertising’ are often silly, but sometimes useful for describing trends that may otherwise be difficult to describe.

Ragan Insider | Rob Reinalda

Keys to using –ly adverbs judiciously

Sometimes this useful suffix just gums up your writing—needlessly.

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