5 steps to shoot seamless live video

Select a tool that works for you, tinker with all the settings and features, and capture content your customers will care about.

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We are bombarded with live video on nearly every website these days.

Why? Consumers crave visual content, and it works. Thankfully, shooting live video is easy, it’s fast, and it’s a great way to grab attention.

Here’s how to get started:

Step 1: Find a desktop capture tool.

Start by selecting a good screen recorder. There are plenty to choose from.

A word of caution: Many free (or freemium) versions of tools enable you to record video from your screen, but be careful. Some of these programs are peppered with spammy software or may be selling your information.

[RELATED: Make sure your team is up to date on the latest skills, strategies and practices. Learn more about Ragan Training.]

Step 2: Adjust your recording settings, and start practicing.

Once you settle on a video recorder, start tinkering. Try out all the different settings and features.

Some recorders will have separate “Image” and “Video” record options, so verify which is which when recording streaming video.

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