5 ways to think like a reporter

This former journalist tells you how to climb inside reporters’ heads to learn what they look for in a story

I can’t tell you how many times I’ve heard the phrase, “Think like a reporter.”

Instructors, media pros, and PR wonks tell laymen this all the time. But what does it really mean? How do reporters think? And why do you need to be privy to this information?

Here are five tips to help you figure out what they are looking for in a story.