13 tips for looking your best on video

Nervous about appearing on camera? This advice from presentation pros can help you get your message across without jitters.

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You prepare. Practice. Revise. Prepare some more. Practice again. You have a solid presentation ready to go. And yet somehow . . . it all falls flat when the camera rolls. And you just don’t know why.

When presenting “on camera,” what you don’t know can hurt you. Fortunately, trusted colleagues Glenn Gautier (Executive Producer, 2+Communications), and TV host and media trainer Scott Morgan (The Morgan Group) share a few trade secrets that can make the difference between mayhem and magic.

Below are 13 on-camera presentation tips that will ensure the camera hangs on your every word.

Appearance:

1. Use color with caution. Be careful about the colors you choose to wear: Avoid green (if you will be speaking against a green screen), black, white, or bright red. Another no-no: shiny fabrics or busy patterns like houndstooth. Women look good in jewel tones with simple matte jewelry. Men look better in pastel colored shirts, navy blue blazers, and simple ties.

Tip: Everyone looks good in powder blue.

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